Olay Regenerist 10 Minute Miracle, formally known as Olay Wrinkle Relaxing Complex, is definitely an underrated gem among the sea of cosmetic skincare... Which is exactly why they changed the name! Calling it the Wrinkle Relaxing Complex limited it's potential to reach a wider consumer demographic, a 10 Minute Miracle is something though that sounds much more intriguing to me anyhow.
The idea behind the 10 minute part is that is how long the Olay scientists say it takes for the instant effects to take effect and for the product to sink in to the skin, allowing it to work it's magic towards the longer term effects.
These effects include;
Immediate optical line-blurring, smoothing of fine lines & wrinkles and softening of the skin.
Long term though it also promises to strengthen the skin, increase suppleness and improve skin's elasticity.
Some of the great ingredients that help to achieve these results are used again & again by Olay in their Regenerist range, and they definitely are proven to work. The formula contains Regenerist's "Bio-Peptide + B3 Complex" which is made up of these magical ingredients including Niacinamide, Vitamin E & various peptides. In fact, look up nearly any of the ingredients on the Cosmetic Cop website and they pretty much all get the 'BEST' rating.
|Info on the box.|
Another change to the products is how it is applied, or rather in what order it is now recommended to be applied. Before it was thought of more as a straight-up skincare product, but now it is seen as a skincare/cosmetic hybrid product, meant to be used in the same way a primer is, and at the same stage. It is now seen as a last step in the skincare regime which is why they stuck the work 'PRIMER' on the box!
I have been using and loving this cream for well over a month now and highly recommend it to anyone who strives to perfect their skin and are seeing the first stages of fine lines up to more mature people who will benefit from the blurring effects.
It is available now nationwide from all usual stockists for the recommended retail price of €38.49.
What do you guys think of it? Is it something that appeals to you?
And let me know if you know of any similar products to this, I love these types of skincare/cosmetic hybrid products.